19 juin 2025
Stéphane GANASALI (USMB, IREGE)
More than a Club: How Storytelling Shapes Football Brands and their Fan Engagement
Stéphane GANASALI (USMB, IREGE)
More than a Club: How Storytelling Shapes Football Brands and their Fan Engagement
Laurent GIRAUD (USMB, IREGE)
The impacts of artificial intelligence on managerial skills
Martin KONING (Université Gustave Eiffel)
A tractable TCO model to identify the (ir)relevancy domains of different delivery modes for different logistics markets in different French agglomerations
Séminaire doctoral
9h – 14h30
Salle 103 (IAE SMB)
Florentin MOENNE-LOCCOZ (USMB, IREGE)
Quand la neige fond : trajectoire d’adaptation stratégique des ressources d’une station-village alpine
Federico GARCIA BAENA (USMB, IREGE)
Quel sens les consommateurs donnent-ils au self-tracking ? Une ethnographie au cœur de pratiques sportives