Scott McCabe spent a week in April 2022 as a visiting professor, funded by Labex ITTEM.
The objective of his stay was to work on a research project on social inclusion in the mountain world for disadvantaged people. This project includes a field study on the initiative Bivouac Bastille which is led by the Mission Montagne in collaboration with the school of architecture of Grenoble during the summer 2022. As part of this initiative, huts and platforms that can accommodate tents have been built at the top of the Bastille (accessible by cable car) to accommodate, as a priority, a disadvantaged public from the Grenoble area (families linked to the Maisons des Habitants, migrants, groups of schoolchildren and local children). The remaining availabilities are proposed to the general public and meet an undeniable success (the huts are totally reserved for the summer).
The consumption of the mountain is socio-economically connoted, and the underprivileged public, sometimes newcomers to a region, stay very little in the mountains because they have not been introduced to this universe. The research project therefore aims to understand to what extent this initiative allows these populations to develop a better attachment to the mountain and its natural environment, and ultimately, to improve the feeling of attachment to their territory of residence. The project will take the form of surveys: interviews with families, focus groups with migrants, and interviews with social educators. A questionnaire will also be administered throughout the duration of the project, which ends on October 2.
Scott Mac Cabe has been Professor of Marketing and Tourism at the University of Nottingham since 2007, his research focuses on the tourism experience and consumer behavior. He is currently co-editor of the Annals of Tourism Research (impact factor: 9) and an editorial board member of the Journal of Policy Research in Leisure, Tourism and Events, the Annals of Leisure Research, and the International Journal of Contemporary Hospitality Management. He also served as associate editor of the Journal of Business Research (2016-18). Scott has been a member of the International Sociological Association since 2004 and currently serves as the Vice President of World Congress Session Organization for that committee. Previously, he served as vice chair of the Academy of Marketing’s Tourism Marketing Theme Interest Group.
